Bowmore Campaign Timeless

The opportunity

Bowmore one of the world’s most prestigious whisky brandswanted to raise the positioning of their key product to appeal to sophisticated, contemporary, culturally engaged markets, whilst increasing their brand’s premium positioning. 


Beam Suntory

Our work
• Brand and Experience Design
• Website Design and Build
• Retail Design
• Concept to launch

Our response

We created a visually impactful campaign, working closely with specially commissioned work of Parisian artist Thomas Vanz. Our holistic design approach connected all aspects of the customer journey, from retail and event activations through to a bespoke web experience.

Partnering with our visionary client, we worked closely with digital artist Thomas Vanz to create visual content – by filming inks moving in water, Vanz then digitally layers-up and manipulates using film editing – to create evocative stories.

We created every expression of this campaign, ensuring it forms an integrated, connected approach. We developed diverse physical retail activations, core range product packaging, storytelling with film and social media, as well as an experiential website.