Karinna Nobbs


Karinna is a hybrid thinker fascinated by connecting emergent behaviours within fashion and tech sectors. Hyper curiosity drives Karinna to research and co-create ideas and strategies that enable consumers and brands to make better decisions. She supports brands to explore and implement augmented reality, pop-up retail, AI, Omni-channel, chatbots, in-store tech and more. Karinna has introduced exciting new partnerships to S+CO and our clients, also involving us in events to communicate, debate and drive change in the future of retail experience within the digital age.